MSPA EU Net Happiness Score 2017

IT IS EASY! It takes only a moment to become involved.

As the Board of Directors, we are confident that once all members become involved in supporting this project, the data will be extremely valuable in helping promote the value of Mystery Shopping across Europe and also in engaging new and current clients at a local level.

Click here to read an article what media coverage your company can get by joining the NHS!

All you need to do is add one question – The Happiness Question - to the bottom of each of your surveys asap. And then keep the question on all surveys across 2017. It will only take you a short amount to time, but will make a real difference to MSPA Europe. DO IT TODAY!

Q3 deadline for data is: October 15th, 2017

Q4 deadline for data is: January 25th, 2018

Q1 deadline for data is: April 15th, 2018

For more information on the actions necessary by members to contribute to the survey, please click here.

Totally 21% of all members have participated in at least one period reporting their NHS data to MSPA. We need more members to join, to make the NHS report really powerful! 

Send in your data via -

The aim is to have all data Q2 2017 entered by 15th July 2017 so that we can show members some interesting data, and share ideas on how to present this to their clients.

The NHS question is: "How happy were the employees you met in the outlet during this visit, on a scale 0 - 10?"

On request of members please find below the translation of the above question in Dutch, Spanish, German and France:

"Hoe blij waren de medewerkers die u tijdens dit bezoek in deze winkel tegenkwam, op een schaal van 0-10?"


"Wie glücklich waren die Mitarbeiter, auf die Sie bei Ihrem Besuch in diesem Geschäft getroffen sind, auf einer Skala von 0 bis 10?"


¿Qué grado de felicidad demuestran los empleados con los que te encuentras en el outlet durante esta visita, en una escala de 0 a 10?


"Les personnes que j’ai rencontrées au cours de cette visite m’ont semblé heureuses dans leur travail"

- Noter sur une échelle de 10, si vous êtes tout à fait d’accord, à 0, si vous n’êtes pas du tout d’accord.

Employee happiness is a precondition for the delivery of great customer service.  The MSPA EU Net Happiness Score (NHS) will measure how happy employees are when serving our mystery shoppers throughout Europe to create highly valuable and interesting feedback on this key metric.

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